The We Can Be Journal
Practical UK guides for parents, educators and young people - from first business ideas and financial confidence to classroom activities and real female founder stories.
Every guide, grouped by who it's written for.
Guides written for UK parents and carers who want their child to feel capable with money, ideas and work - without turning it into homework. You'll find business ideas sorted by age, from a first lemonade stall at six to a proper side hustle at sixteen, alongside straight answers on pocket money, the legal rules for teenage jobs, and how to talk about AI sensibly at home. We also cover the harder bits: what to do when a teenager has no motivation, why girls drop confidence around eleven, and how to back an idea without quietly taking it over. Everything is written for UK families, with UK prices, UK law and UK school years. Start with whichever question is on your mind tonight, then use the free tools to turn it into something your child can actually try this weekend.
33 guidesFor teachers, after-school club leaders and youth workers who want to bring enterprise education into a busy timetable. These guides explain what enterprise education is, how it maps to KS2, KS3 and KS4, and what the evidence says about its effect on confidence and future choices, including the UK NEET picture. You'll find enterprise day ideas that run in a single lesson or a full week, classroom activities that need no business background, and founder stories you can use as discussion starters. Everything is planned around the time, budget and class sizes you actually have, not an ideal world. Use the guides to plan a session, then pair them with our free classroom tools so pupils can test an idea, price it and pitch it in the same lesson.
22 guidesIf you're 12 to 18 and want to earn your own money or start something small, start here. These guides cover the jobs you can legally do at 13, 14, 15 and 16 in the UK, how many hours you're allowed to work, and realistic pay. You'll also find business ideas that fit around school, side hustles you can start with almost no money, and honest advice on pricing, finding your first customers and staying safe online. Some guides help with the next step too - work experience, personal statements and what to do when you can't find a placement. And there are real stories from UK women who started with an idea not much bigger than yours. Pick one guide, try one thing this week, and use the free tools when you want to test it properly.
19 guidesEditorially picked for this point in the school year.
The UK's most practical summer holiday business ideas for kids and teens aged 6-18 - what's legal, what actually sells in July and August, and how to launch this weekend with £0 or £5.
The complete UK guide to teenage jobs - what 13, 14, 15 and 16 year olds can legally do, hours, pay, permits, where to apply, and how to earn on your own if you can't get hired.
A practical, age-by-age guide for UK parents on how to teach kids about money – from pocket money and saving to budgeting, investing and earning their own income.
Two-thirds of UK children aged 9–17 already use AI chatbots – yet most parents feel unprepared to guide them. This evidence-based guide covers the real risks, genuine benefits, and practical steps for families navigating AI together.
Topic collections you can bookmark and share.
Free for parents
Get the printable guide plus one practical confidence-building activity each week.
I am a...
Filter by audience, topic and age - filters work independently.
Showing all 40 articles
Next step
Facilitator notes, slides and pupil workbooks for KS2-KS4, free to download.
Next step
The AI Idea Machine turns what they already love into business ideas matched to their age.
Next step
The Pricing Wizard and Profit Calculator make revenue, costs and profit real in minutes.
Next step
Facilitator notes, slides and pupil workbooks for KS2-KS4, free to download.
Next step
Facilitator notes, slides and pupil workbooks for KS2-KS4, free to download.
Next step
Ten story-led modules take them from spotting a problem to pitching their own idea.
