Ages 6-18 · Start free · No experience needed
Turn your ideas
into something real.
You do not need a business idea. You do not need to know anything about business.
Start with what you are into, what you are good at or a problem you would love to solve - and we will help you take it from there. Discover ideas. Create things. Learn about money. Build a brand. Test what people think. Pitch something you are proud of.
Choose your age:
Ages 6-18 · Start free · No experience needed
No idea yet? Perfect.
You do not have to arrive with a brilliant business idea.
We will help you notice problems, explore what interests you and come up with ideas that are actually yours. Starting from zero is completely fine.
No idea yet?
Explore ideas, spot problems and discover things you might want to make, change or create.
Help me find an ideaGot an idea in your head?
Turn it into something more real. Find out who it could be for, create a name, work out a price and start building it.
Build my ideaAlready started something?
Go further. Test your idea, understand your customers, sharpen your pricing and work out what you could do next.
Level it upStart where you are
Everything changes as you get older, so We Can Be changes with you.
Choose your age and we will show you the courses, challenges, tools, stories and resources made for you.
Explorers
Big ideas start small.
Spot problems. Draw ideas. Make things. Discover where money comes from. And meet people who turned their own ideas into businesses. Designed to be explored with a grown-up through stories, drawing, simple challenges and selected activities.
What is on this page
- A first mission from the Pioneers course, done together with a grown-up
- Free My First Business Adventure colouring book and business ideas for kids
- Maya's Big Business Adventure storybook from the shop
- Founder stories to read aloud, in plain language
- Short guides for parents - the full 6-8 track is coming soon
Pioneers
What could you create?
Find an idea you like - or bring one you already have - and turn it into your first mini business project. Create a name and logo, discover who might buy it, work out costs and prices and finish with your own business plan and 60-second pitch. You will even get to run a virtual business and see whether you can make a profit.
What is on this page
- Pioneers course: 10 story-led missions, idea to pitch (mission 1 free)
- 22 tools for 9-11: AI Idea Machine, Cookie Crew Simulator, Brand Kit Creator, Pitch Builder
- Blaze, the friendly AI coach, for when they get stuck
- 250+ real UK female founders, written for 9-11 year olds
- Maya's Big Business Adventure and the Biz-it! workbook, plus 101 free UK business ideas
Innovators
Think it. Test it. Build it.
Start with a problem, interest or idea and find out whether other people would actually want it. Research your customers, create a first version, build your brand, experiment with pricing and put your thinking to the test in a business simulator. Then turn it all into a pitch you can be proud of.
What is on this page
- Innovators course: 8 modules, problem to pitch (module 1 free)
- 22 tools for 12-14: AI Idea Machine, Market Research Hub, Business Simulator, Elevator Pitch Studio
- Blaze, the AI coach, for the awkward questions you would rather not ask a teacher
- 250+ real UK female founders to borrow ideas and confidence from
- Dream It. Be It. Biz-it! write-in workbook, plus free idea guides
Trailblazers
Build something worth backing.
You can start with an idea you already have - or discover one along the way. Find a real problem. Understand your customer. Test demand. Create an MVP. Work out your costs, price and profit. Build your brand. Explore how businesses grow. Then pull everything together into something you can actually show people. A project for your portfolio, applications, future career - or maybe the beginning of something bigger.
What is on this page
- Trailblazers course: 8 modules, problem to pitch (module 1 free)
- 23 tools for 15-18: Validation Lab, Money Planning Suite, Pro Pitch Deck Builder, Investor Pitch Simulator
- Blaze, the AI coach, for honest feedback on your idea
- 250+ UK female founders, plus sector deep-dives in tech, sustainability and engineering
- Free guides: 101 UK business ideas, legal jobs for UK teens and making money at 16+
This is not just about starting a business
Maybe you will become an entrepreneur. Maybe you will not.
Either way, you will practise skills you will use everywhere.
Confidence
Say what you think and explain your ideas.
Creativity
Look at problems differently and come up with your own solutions.
Money
Understand costs, prices, profit and how money actually works.
Communication
Ask better questions, listen to people and pitch an idea.
Problem-solving
Try something, learn what does not work and improve it.
Initiative
Go from thinking about something to actually doing it.
Do not just learn about business. Try it.
We Can Be is built around doing.
The choices are yours. And it is completely fine if your first idea changes along the way. That is what real founders do too.
Stuck? Ask Blaze.
Sometimes you know what you want to do. Sometimes your brain is completely blank.
Blaze is your AI business coach, built to help young people aged 9+ think through ideas, get unstuck and decide what to do next. Blaze can give you possibilities. You make the decisions.
Ask BlazeAsk things like:
- I want to start something but have no idea what.
- How much should I charge?
- Who would actually buy this?
- Can you help me make my idea better?
You cannot be what you cannot see
There isn't one type of entrepreneur. Meet 251+ real female founders building businesses across fashion, food, sport, science, technology, beauty, gaming, sustainability and loads more. Find someone who makes you think: "I could do that." Or even better: "I could do something completely different."
Want some inspiration?
You do not have to know where you are going before you start.
Start with one small thing.
You do not need to launch a company today. Pick an idea. Try a challenge. Make something. Ask someone what they think. Learn one thing about money you did not know yesterday. Start there.
Free to start · No card needed
Built to show girls what is possible. Open to everyone.
We Can Be exists because too many young people grow up without seeing entrepreneurship as something that could be for them - especially girls.
So we put brilliant female founders front and centre. But whoever you are, if you are curious about ideas, money, creativity or making things happen, you are welcome here.
Straight answers
What young people ask us most
Business, money and starting young in the UK
Can a child start a business in the UK?
Yes. There is no minimum age to sell something in the UK, but under 18s cannot sign contracts or register as a sole trader on their own, so a parent handles anything official and money usually sits in a parent-linked or junior account. In practice a 9 year old can run a bake sale or a card stall this weekend, and a 16 year old can trade properly with a parent named on the paperwork.
See the age tracksWhat business can a 12 year old start with no money?
The ones that sell time or skill rather than stock: tutoring a younger pupil, dog walking, garden tidying, social media posts for a local shop, or print-on-demand designs where nothing is made until it sells. Each of these needs zero upfront cash and teaches pricing, repeat customers and delivering on a promise.
101 free UK business ideasHow do kids learn about money and business in the UK?
Best by doing something small and real, not by reading theory. Our courses are mapped to UK key stages - 9-11 is KS2, 12-14 is KS3, 15-18 covers GCSE to sixth form - and every example uses pounds, UK customers and UK founders, so it lines up with enterprise, PSHE, careers and business studies rather than an American curriculum.
Browse the coursesIs there a free business course for kids and teens?
Free, no card needed: module 1 of every course, a set of sample tools, 3 AI uses a day, every founder story and the whole resource library. £29 one-off, per household, forever. Printed books sold separately. The interactive tools, Blaze the AI coach, the 251+ role model profiles and the free downloads stay free.
Start the free moduleQuestions? We have got you.
For the grown-ups too
No. Definitely not. Finding ideas is part of the journey. Start with your interests, things you are good at or problems you have noticed and we will help you from there.
Explore More from We Can Be
Courses, tools, AI coaching and resources to help young people start building.
Courses for Every Age
Story-led enterprise courses for ages 6–18 covering branding, finance, marketing and more.
Explore courses for every age →Fun Tools to Build Skills
interactive AI tools that build skills - pitch builders, brand creators, calculators, generators and quizzes.
Try the fun business tools →Ask Blaze AI Coach
Ask Blaze anything about starting a business. Age-appropriate AI coaching for ages 9–18.
Chat with Blaze →Shop Books & Workbooks
Story-led books, workbooks and free downloads for young entrepreneurs aged 6–14.
Browse books & workbooks →Female Founder Role Models
250+ real UK female founders across 12 industries. Real stories that inspire every kid.
Meet 250+ female founders →Beyond We Can Be
Curated third-party youth enterprise programmes, career resources and learning materials for ages 9–18.
See external programmes →











