Pioneers enterprise kits for ages 9-11
Build it. Test it. Pitch it.
In short
Ready-to-teach enterprise kits for ages 9-11. Teams of 4-5 meet real UK founders, find a problem worth solving, vote on the idea to take forward, cost a cookie business and then their own, build a brand and pitch it to an audience. Four formats, from a free one-hour taster to a nine-week club, and every child leaves having stood up for an idea of their own.
Years 5-6 (P6-P7 in Scotland)
Four formats, one story
Choose your Pioneers kit
Start with the free hour, then carry on with the same teams and the same Team Board into a day, a week or a club.

Free taster lesson
60 minutes
Real founders' stories, a Problem Safari, and a class that starts noticing problems everywhere.
See inside and download
Enterprise Day
09:00-15:15
From 'what's an entrepreneur?' at nine o'clock to a pitch and an award for every team by the afternoon.
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Enterprise Week
5 days
A founder panel on Monday, a prototype by Wednesday and families watching the pitches on Friday.
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Enterprise Club
9 x 60 minutes
One mission a week, a Founder Passport to fill with stamps and a Pitch Night to finish.
See inside and downloadWhat changes at this age
How the missions work for 9-11 year olds
- Founder stories
- A founder story told by the teacher, with photos
- Teams
- Teams of 4-5 with no fixed roles: everyone shares a strength
- Finding a problem
- A Problem Safari around school or the club venue
- Worked business
- The Cookie Crew: ingredients, packaging, marketing, economies of scale and waste
- Money
- A money talk, then a start-up budget, cost, price, profit, and spend, save, share, invest
- Writing load
- Short sentences on a shared Team Board
- Screens, AI and social
- Paper first, with optional tools on one screen and a homepage the class builds together
- The pitch
- 90 seconds, and everyone has a part
Nine missions, from founders to pitch
Real UK founders
Founders your children will meet
Real people who started with a simple idea, shown with photos. Every fact is checked against a published source.

Rikke Rosenlund
BorrowMyDoggy
Matches dog owners with dog lovers nearby.

Omari McQueen
Dipalicious
His own vegan dips.

Victoria Jenkins
Unhidden
An adaptive fashion brand.

Tessa Clarke & Saasha Celestial-One
Olio
An app where neighbours share spare food.

Fraser Doherty
SuperJam
Jam from his gran's recipes, sweetened with fruit juice.

Honor & Cat Black
Maiden Cricket
Cricket kit designed for girls and women.

Ben Francis
Gymshark
Gym clothes, first made in his parents' garage.

Pip Murray
Pip & Nut
Nut butters, first blitzed in her own kitchen.

Solveiga Pakštaitė
Mimica
A food label that turns bumpy when food has gone off.

Kim Innes
Humble Crumble
Crumbles, from a market stall to bakeries.

Lucie Macleod
Hair Syrup
Hair oils, first mixed in her student kitchen.

Cassandra Stavrou
PROPERCORN
PROPERCORN popcorn.
AI · Kit Add-on Studio
Make any session fit your group
Ask for a warm-up, an adaptation or a themed version, drafted inside the kit's rules.
AI · Kit Add-on Studio
Ask for exactly what your group needs
A warm-up, an adaptation, a themed version or an extension. It's drafted inside the kit's rules: teams of 4-5, no pretend money, low-ink printables, UK English.
Free account: 3 a day. Never include pupils' names.
What you'll get
- Where it fits in the kit, and how long it takes
- Timed steps with words to say
- What to gather, and a low-ink printable if it helps
- Ways to support and stretch, and what success looks like
Print it, or copy it straight into your plan.
Answers
Pioneers kit questions
Four, all built on the same nine missions: a free one-hour taster, an Enterprise Day, an Enterprise Week and an Enterprise Club. Teams of 4-5 work in the same teams throughout, and each format has its own Team Board.
Through talk and their own idea, never pretend coins: the cookie crew: ingredients, packaging, marketing, economies of scale and waste, then a money talk, then a start-up budget, cost, price, profit, and spend, save, share, invest.
Confidence to speak up, practice working as a team, real maths with a purpose, and the experience of taking an idea from a problem they noticed to a pitch in front of an audience. They also meet real founders who started with a simple idea.
Real UK founders including Rikke Rosenlund, Omari McQueen, Victoria Jenkins, Fraser Doherty, Honor & Cat Black, Ben Francis, each with a photo and checked facts.
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