My Founder File
Your binder of founder cards. Everything you make in this course, in one place - and you can fill it in whenever you like.
0 of 11 cards made - start with any module you like.
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Your business at a glance
The business
Module 8 fills this in.
Founder cards made
0 / 11
Price
Module 7 fills this in.
The problem
Module 3 fills this in.
The customer
Module 4 fills this in.
Tested
Module 5 fills this in.
Prototype
Module 6 fills this in.
First marketing
Module 9 fills this in.
Risk and plan B
Module 10 fills this in.
Pitch hook
Module 11 fills this in.
Your founder cards
0 of 11 cards made
Module 1 · Not made yet
My founder starting point
Every module from here builds one project: your own business idea.
Make this card: My founder starting pointModule 2 · Not made yet
A business decoded
Before you design your own business, take apart one you already use.
Make this card: A business decodedModule 3 · Not made yet
My problem statement
Pick the problem your project will solve.
Make this card: My problem statementModule 4 · Not made yet
My customer profile
Describe one real customer, in their own words, and what listening to them changed.
Make this card: My customer profileModule 5 · Not made yet
My test results
Find out whether people want your idea before you build it.
Make this card: My test resultsModule 6 · Not made yet
My first prototype
Make a rough version on purpose.
Make this card: My first prototypeModule 7 · Not made yet
My price
Work out what one sale costs you, what you'll charge and how many you need to sell to get your money back.
Make this card: My priceModule 8 · Not made yet
My brand
Give your business a name and a personality people will remember.
Make this card: My brandModule 9 · Not made yet
My first month of marketing
Plan how the right people will find out about you, starting with a budget of nothing.
Make this card: My first month of marketingModule 10 · Not made yet
My business on one page
Everything you've made so far, on one page.
Make this card: My business on one pageModule 11 · Not made yet
My 60-second pitch
Your whole project in one minute: about 150 words.
Make this card: My 60-second pitch